The Super Bowl is one of the most watched television events of the year.
Which makes it also one of the largest platforms to make a political statement.
And NBC has announced a big time anthem-kneeling secret they are planning to execute during the broadcast.
To understand just how massive the Super Bowl is, just look at the costs to advertise during the event.
For last year’s Super Bowl, Fox charged marketers anywhere between $5 and $5.5 million per 30-seconds of commercial time.
This proves that in America, the Super Bowl is like a national holiday. Everyone celebrates and watches the game.
Those insanely expensive commercials are reason in and of itself why so many people watch the Super Bowl. In fact, 17.7% of adults claim the commercials are the best part of the event.
But now we have disrespectful multi-millionaire anthem-kneelers who use the football stage to get out their political bias.
In fact, NBC says they plan on showing any players who kneel during the anthem on Super Bowl Sunday.
“The revolution will be televised, that’s the word coming down from NBC executives who say they will televise any player who chooses to protest the anthem during the Super Bowl.
“When you are covering a live event, you are covering what’s happening,” NBC Sports EP Fred Gaudelli told reporters at the Television Critics Association on Tuesday.
“If there are players who choose to kneel, they will be shown live,” he said.
Gaudelli explained that, if a player chose to protest during the anthem, NBC broadcasters Al Michaels and Cris Collinsworth would likely give the players’s name, some background on the a protests, and then “get on with the game.”
According to Fox News, “The anthem will be aired live and is scheduled to be performed by Pink. Potential protesters will have an opportunity to make a statement in front of a massive audience, as 112.2 million people watched Super Bowl LI last season – the fifth most-watched program in television history.”
The NFL’s anthem protest movement began in the preseason of 2016, when then-49ers quarterback Colin Kaepernick first sat, then knelt, in protest against police brutality.
Kaepernick continued his protest throughout the 2016 season, but has not suited-up for another NFL team since walking away from his contract in San Francisco at the end of that year.
Despite Kaepernick’s absence in 2017, the protest movement he began continued without him. Increasing in intensity during Week 3 of the season, after President Trump blasted the protesting players at a political rally.
During that weekend over 200 players, executives, and coaches, protested the anthem and President Trump.
However, after that weekend, the number of protesting players dwindled to the point where only 19 players protested in the final week of the season.”
You can also bet that many of the Super Bowl commercials will be making political statements against President Trump.
And you can also bet that this year will be far more controversial against our President than last year.